Wireworks have launched a completely new website for sister company Glassworks. Key features include an intuitive superfast archive search tool, social media integration and high quality, iPad friendly video delivery.

Behind the clean, user friendly design lies a new back-end system which makes it incredibly easy for even the most technophobic producers, ahem, to update the site content, build custom showreels for clients and display and manage work in progress.

The new site is part of a exciting new digital strategy for Glassworks, devised by Wireworks, which sees the company moving into the world of social media.

Misha Stanford-Harris, Managing Director of Glassworks has been extremely enthusiastic about the new digital developments:

The response to our new website from our clients has been fantastic, it is simple to use, robust and looks great. It’s also really easy for us to update and make great looking reels for pitches.

Results so far have been very positive, with the site seeing an overall rise in traffic of 148% and a 214% increase in dwell time.